How do you get more referrals on YouTube? That is a question that many YouTubers ask themselves. The answer, like most things in life, is not as simple as it seems. In this blog post, we will discuss tips to make your YouTube videos more appealing and increase the number of people who want to share them with their friends!
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What is a Referral?
Referral: A referral is a form of advertisement. It can be either free or paid for, and it refers customers to another business by providing contact information about that company in exchange for compensation from the other company. A detailed definition is here:
The word “referral” is often used to describe anything that refers to someone somewhere else for a particular service. For example, an advertisement might have text such as “call this number to find out more.” You can also refer people by telling them specific information about where they should go for something you know they need.
Referrals are a great way to get new customers or clients.
There are two ways you can use referrals:
- Urge your existing customer base (or fan base) on social media platforms, like Facebook, YouTube, and Twitter, to make their friends aware of your product/service through likes, comments, or shares. You might also incentivize the referral by offering a discount or freebie.
- Seek out those who share your target customer profile and ask them to refer you when they are discussing their need for a service like yours on social media sites, blogs, or other personal spaces online.
The first way is effective if you already have an established client base that trusts you and knows about the products you offer. If not, the second tactic is a better option because it requires less effort and investment on your part to get started.
How to get referrals on youtube?
YouTube referrals are a little tricky. You can’t get them directly from YouTube! The way you get youtube referrals is by getting them from your website, blog, Facebook page, or Twitter account.
YouTube itself offers “subscriptions” to channels- which means they are subscribing to the channel and following it on YouTube. This has two benefits:
- They receive notifications when there’s a new video posted, and
- They see your channel on their subscriptions page and may click the subscribe button.
So, if they’re subscribed to you on YouTube, then it’s a referral!
Having subscribers is one of the most vital things for any YouTuber- content creators or advertisers alike. The more people who are subscribing to your videos, the better chance you’ll have of gaining more views and subscribers at the same time.
If you’re not a YouTuber, it can be just as important to maintain an active subscriber base- for instance, if your company has video content that might interest potential customers or new followers on social media sites.
You can also check this Youtube video to get a detailed insight on how to get referrals.
You can use the following tips to get youtube referrals. These are highly accurate and tested tips to get more youtube referrals.
Tip Number One:
Select a good niche or topic that is popular and in demand. You can use Google Trends to see what people are searching for the most often.
For example, if your channel’s about cooking vegan recipes, then it would be a good idea to look at the trends for vegan recipes on Google.
Tip Number Two:
Use a title that is clear and concise, so search engines can index it properly.
A descriptive but short title will make your videos more likely to be found by clients who are searching online for information about what you offer in terms of content or service.
Tip Number Three:
Include your contact information in the description of your video. This isn’t an ad for other businesses, but rather a way to tell people who are interested in what you offer how they can get more information or services from you.
Make sure that this is clear and concise so it’s easy to find on both YouTube as well as when people search for it on Google.
Tip Number Four:
Include a link to your website in the description of each video that you publish, so people can easily find out more about what you do and how they can purchase your products or services.
This is especially important if customers need to sign up online first before starting. You don’t want to make the process more difficult than it needs to be!
Tip Number Five:
Make sure you optimize your videos so they’re easily found on YouTube. There are several ways that you can do this, and we’ll cover all of them in a future post.
But for now, just know that optimizing will help get these new videos seen by more people.
Tip Number Six:
Use your social media channels to promote the content you post on YouTube or other video platforms so that these videos will be seen by even more potential customers and clients for your business.
There are lots of different ways that you can do this – from uploading a link in an Instagram story to posting it as a status update on Facebook.
Tip Number Seven:
Join and participate in as many relevant online communities that you can find, so people will get to know who you are and what your business does through word-of-mouth marketing or other free advertising opportunities.
Tip Number Eight:
Offer something of value for free in exchange for an email address. This is a good way to get more people on your mailing list so you can communicate with them about offers, new content, and other information they might find useful from time to time.
There are lots of ways that this can be done – for example, offer a free video or ebook in exchange for an email address.
Tip Number Nine:
Create playlists of your videos, so people who are interested in what you do can easily see all the content on one page without having to go through all of them individually and scrolling down for a while.
This is especially useful if you’re starting with an existing YouTube channel and want to put your past videos on the same page as these new ones.
Tip Number Ten:
If you’re considering adding video content to your website, then it would be worth checking out YouTube’s publisher tools for making this happen.
These are relatively easy-to-use features that can make keeping track of all of these videos even easier.
Tip Number Eleven:
Make sure to ask your customers and clients for feedback on the videos you create, so that they’re able to give you useful input about what content they’d like to see more of on this platform in the future.
You’ll know if people are interested in a particular topic because these requests will start coming in!
Tip Number Twelve:
Get in touch with the person who runs your YouTube Channel to make sure that they’re aware of everything you’ve been uploading, and ask them how best to grow a following.
You want as many people watching these videos as possible, so take care of this sooner rather than later!
Tip Number Thirteen:
Plan out new videos ahead of time before posting them, so that you know exactly what you’re going to be doing and when it’s going to happen.
This way, people will see videos they want from your business on a regular basis without wondering where the next one is coming from! Then all your followers can share your videos on time and you can get new referrals.
Tip Number Fourteen:
Post more than just links for upcoming events or new products – give them content that only lasts about a minute that they’re sure to enjoy and want more of. In this way, they will also share your content and you can get new referrals.
Tip Number Fifteen:
Keep your video content relevant to your business and customer base – otherwise, viewers will lose interest and stop coming back for more. They will also not share or refer to your content. The number of new referrals will start to decrease. Watch out for this.
Tip Number Sixteen:
You should aim to post videos on the same day each week so that customers know when they can expect to see content again. Consistency is a very great point to maintain a good following and increase your chances of referrals.
Now that you know how to get more YouTube referrals, it’s time for you to start thinking about what content your audience wants. Use these tips so that you can get new referrals in large numbers! The sky is the limit when it comes to this – all you need are some clever ideas, and plenty of creativity.